AI Rankings · cleaning, laundry and household brands · Australia
ar FÜM, according to AI (October 2026)
When a buyer in Australia asked ChatGPT, Gemini or Google AI Mode for cleaning, laundry and household brands, ar FÜM came up in 2 of 180 answers. That puts it #76 of the 230 companies AI named in Australia.
Every time it came up, AI recommended it rather than just mentioning it.
- 60 buyer questions
- 180 answers read
- 3 engines
Where you stand
Your totals across all 3 engines first, then the same numbers engine by engine. Rank is your place among the companies that engine named in Australia. Mention rate is the share of that engine’s answers that name you. Recommendation rate is the share of your mentions where you are put forward as a recommendation, not just named. Average position is the place you take in an answer that names you, 1 means first. Questions you appear in is how many of the 60 buyer questions named you at least once.
| Engine | Rank | Mention rate | Recommendation rate | Average position | Questions you appear in |
|---|---|---|---|---|---|
| All 3 engines | #76of 230 | 1% | 100% | 3.5 | 1 of 60 |
| #70of 122 | 2% | 100% | 4.0 | 1 of 60 | |
| #74of 149 | 2% | 100% | 3.0 | 1 of 60 | |
| 0 of 60 |
Earth Choice leads on all 3 engines.
Named instead of you
The leader, the three named right above you, and you. Share of answers that name each one, overall and on each engine.
| Rank | company | Mention rate | |||
|---|---|---|---|---|---|
| 1 | Earth Choice39 answers ahead of you | 23% | 32% | 18% | 18% |
| 73 | Ajax8 answers ahead of you | 1% | 12% | 2% | 3% |
| 74 | al.ivelevel with you | 1% | 3% | ||
| 75 | ALDI Tandillevel with you | 1% | 3% | ||
| 76 | ar FÜMyou | 1% | 2% | 2% |
ALDI Tandil is level with you, Attack (Kao) level with you.
See, question by question, who took the spot →In AI’s own words
How the engines described ar FÜM when they named it, word for word, from the October 2026 answers.
…In-Wash Scent Booster ★ 4.8 · 69 reviews $7.99 · BIG W + others ar FÜM In-Wash Scent Booster ★ 4.8 · 1,000 reviews $14.50 · Woolworths + others Cuddly In-Wash Laundry Scent Booster Beads ★ 4.4 ·…
ar FÜM — worth trying if you want something more fragrance-forward; current Australian listings show strong customer ratings
The Arfum Oxi Freshness Laundry Detergent Oud Bergamot 2L leans into sophisticated fragrance trends.
AI states 3 facts about ar FÜM
In the October 2026 answers, AI describes your company in 3 statements: 3 about the service.
Findrix checks each one against your own facts, statement by statement, and writes the correction email for you.
Check all 3 in Findrix →What to do with this report
Get named where you are not
ar FÜM appeared in 1 of the 60 buyer questions. Findrix runs the other 59 for you and shows who AI names there instead, and which sites got them the spot.
Fix what AI gets wrong
AI states 3 facts about ar FÜM. Findrix puts each one next to your own facts and writes the correction email for you to send.
Watch it move
In your inbox: a report after every scan and a monthly PDF for your team. An email when a fix worked or a rival overtakes you, and right away if your site blocks AI bots or goes down.
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Get ar FÜM recommended by AISee what AI says about your company, who it names instead, and what to change so it names you.
