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AI Rankings · consumer goods marketplaces · Australia

Amazon Australia, according to AI (October 2026)

amazon.com.au

When a buyer in Australia asked ChatGPT, Gemini or Google AI Mode for consumer goods marketplaces, Amazon Australia came up in 35 of 180 answers. That puts it #4 of the 192 companies AI named in Australia.

In 29 of those 35 answers AI recommended it. In the other 6 it only mentioned it.

  • 60 buyer questions
  • 180 answers read
  • 3 engines

Where you stand

Your totals across all 3 engines first, then the same numbers engine by engine. Rank is your place among the companies that engine named in Australia. Mention rate is the share of that engine’s answers that name you. Recommendation rate is the share of your mentions where you are put forward as a recommendation, not just named. Average position is the place you take in an answer that names you, 1 means first. Questions you appear in is how many of the 60 buyer questions named you at least once.

EngineRankMention rateRecommendation rateAverage positionQuestions you appear in
All 3 engines#4of 19219%83%2.114 of 60
ChatGPT#4of 8420%83%2.612 of 60
Gemini#4of 11520%83%2.112 of 60
Google AI Mode#4of 8318%82%1.711 of 60

ChatGPT names Amazon Australia most often, Google AI Mode least. eBay Australia leads on all 3 engines.

Named instead of you

The leader, the three named right above you, and you. Share of answers that name each one, overall and on each engine.

RankcompanyMention rateChatGPTGeminiGoogle AI Mode
1eBay Australia62 answers ahead of you54%60%47%55%
2Facebook Marketplace45 answers ahead of you45%35%47%52%
3Gumtree41 answers ahead of you42%35%43%48%
4Amazon Australiayou19%20%20%18%

Gumtree is 41 answers ahead of you, Etsy 12 behind.

See, question by question, who took the spot →

In AI’s own words

How the engines described Amazon Australia when they named it, word for word, from the October 2026 answers.

If by “online retail marketplace” you mean a broad marketplace where you can buy everyday household basics delivered across Australia, Amazon Australia is probably the strongest overall contender…

ChatGPT

Amazon Australia is probably the strongest overall contender for the lowest prices—but not consistently the cheapest for every item.

ChatGPT

Amazon Australia: Often exceptionally cheap on branded, packaged household consumables, particularly when buying multipacks or Subscribe & Save.

ChatGPT

AI states 63 facts about Amazon Australia

In the October 2026 answers, AI describes your company in 63 statements: 38 about the service, 18 about other things, 5 about prices, 1 about payment and 1 about contact.

Findrix checks each one against your own facts, statement by statement, and writes the correction email for you.

Check all 63 in Findrix →

What to do with this report

  1. Get named where you are not

    Amazon Australia appeared in 14 of the 60 buyer questions. Findrix runs the other 46 for you and shows who AI names there instead, and which sites got them the spot.

  2. Fix what AI gets wrong

    AI states 63 facts about Amazon Australia. Findrix puts each one next to your own facts and writes the correction email for you to send.

  3. Watch it move

    In your inbox: a report after every scan and a monthly PDF for your team. An email when a fix worked or a rival overtakes you, and right away if your site blocks AI bots or goes down.

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