AI Rankings · fragrance and perfume brands · Australia
Aesop, according to AI (October 2026)
When a buyer in Australia asked ChatGPT, Gemini or Google AI Mode for fragrance and perfume brands, Aesop came up in 14 of 180 answers. That puts it #11 of the 247 companies AI named in Australia.
Every time it came up, AI recommended it rather than just mentioning it.
- 60 buyer questions
- 180 answers read
- 3 engines
Where you stand
Your totals across all 3 engines first, then the same numbers engine by engine. Rank is your place among the companies that engine named in Australia. Mention rate is the share of that engine’s answers that name you. Recommendation rate is the share of your mentions where you are put forward as a recommendation, not just named. Average position is the place you take in an answer that names you, 1 means first. Questions you appear in is how many of the 60 buyer questions named you at least once.
| Engine | Rank | Mention rate | Recommendation rate | Average position | Questions you appear in |
|---|---|---|---|---|---|
| All 3 engines | #11of 247 | 8% | 100% | 3.9 | 10 of 60 |
 ChatGPT | #14of 151 | 8% | 100% | 2.6 | 5 of 60 |
 Gemini | #38of 148 | 3% | 100% | 2.0 | 2 of 60 |
 Google AI Mode | #7of 124 | 12% | 100% | 5.4 | 7 of 60 |
Google AI Mode names Aesop most often, Gemini least. Goldfield & Banks leads on all 3 engines.
Named instead of you
The leader, the three named right above you, and you. Share of answers that name each one, overall and on each engine.
| Rank | company | Mention rate | ChatGPT | Gemini | Google AI Mode |
|---|---|---|---|---|---|
| 1 | Goldfield & Banks37 answers ahead of you | 28% | 25% | 32% | 28% |
| 8 | Who Is Elijah3 answers ahead of you | 9% | 8% | 12% | 8% |
| 9 | Maison Margiela2 answers ahead of you | 9% | 12% | 5% | 10% |
| 10 | Mihan Aromatics2 answers ahead of you | 9% | 3% | 12% | 12% |
| 11 | Aesopyou | 8% | 8% | 3% | 12% |
Mihan Aromatics is 2 answers ahead of you, Creed level with you.
See, question by question, who took the spot →In AI’s own words
How the engines described Aesop when they named it, word for word, from the October 2026 answers.
…Eau de Parfum ★ 4.6 · 5,000 reviews $234.00 · Myer + others Aesop Eau de Parfum Hwyl ★ 4.7 · 153 reviews $350.00 · THE ICONIC + others Narciso Rodriguez Musc Noir Rose ★ 5.0 · 6,600 reviews…
$350.00
It feels particularly good with minimalist outfits.
AI states 17 facts about Aesop
In the October 2026 answers, AI describes your company in 17 statements: 14 about the service, 2 about prices and 1 about other things.
Findrix checks each one against your own facts, statement by statement, and writes the correction email for you.
Check all 17 in Findrix →What to do with this report
Get named where you are not
Aesop appeared in 10 of the 60 buyer questions. Findrix runs the other 50 for you and shows who AI names there instead, and which sites got them the spot.
Fix what AI gets wrong
AI states 17 facts about Aesop. Findrix puts each one next to your own facts and writes the correction email for you to send.
Watch it move
In your inbox: a report after every scan and a monthly PDF for your team. An email when a fix worked or a rival overtakes you, and right away if your site blocks AI bots or goes down.
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