AI Rankings · hiking boot and trail gear brands · Australia
Helly Hansen, according to AI (October 2026)
When a buyer in Australia asked ChatGPT, Gemini or Google AI Mode for hiking boot and trail gear brands, Helly Hansen came up in 5 of 180 answers. That puts it #46 of the 169 companies AI named in Australia.
Every time it came up, AI recommended it rather than just mentioning it.
- 60 buyer questions
- 180 answers read
- 3 engines
Where you stand
Your totals across all 3 engines first, then the same numbers engine by engine. Rank is your place among the companies that engine named in Australia. Mention rate is the share of that engine’s answers that name you. Recommendation rate is the share of your mentions where you are put forward as a recommendation, not just named. Average position is the place you take in an answer that names you, 1 means first. Questions you appear in is how many of the 60 buyer questions named you at least once.
| Engine | Rank | Mention rate | Recommendation rate | Average position | Questions you appear in |
|---|---|---|---|---|---|
| All 3 engines | #46of 169 | 3% | 100% | 4.0 | 3 of 60 |
 ChatGPT | #43of 95 | 3% | 100% | 4.0 | 2 of 60 |
 Gemini | #57of 128 | 2% | 100% | 4.0 | 1 of 60 |
 Google AI Mode | #41of 114 | 3% | 100% | 4.0 | 2 of 60 |
ChatGPT names Helly Hansen most often, Gemini least. Macpac leads on all 3 engines.
Named instead of you
The leader, the three named right above you, and you. Share of answers that name each one, overall and on each engine.
| Rank | company | Mention rate | ChatGPT | Gemini | Google AI Mode |
|---|---|---|---|---|---|
| 1 | Macpac48 answers ahead of you | 29% | 40% | 25% | 23% |
| 43 | Therm-a-Rest1 answer ahead of you | 3% | 7% | 2% | 2% |
| 44 | Fjällrävenlevel with you | 3% | 2% | 3% | 3% |
| 45 | Garminlevel with you | 3% | 3% | 2% | 3% |
| 46 | Helly Hansenyou | 3% | 3% | 2% | 3% |
Garmin is level with you, HydraPak level with you.
See, question by question, who took the spot →In AI’s own words
How the engines described Helly Hansen when they named it, word for word, from the October 2026 answers.
Patagonia makes both tops and bottoms. [2] Arc'teryx Rho LT Bottom Men's ★ 4.9 · 176 reviews $159.95 · Bogong Equipment Helly Hansen LIFA Active — synthetic polypropylene/polyester construction,…
Helly Hansen LIFA Active — synthetic polypropylene/polyester construction, very good at moving sweat away from your skin and drying quickly.
Their LIFA-based midweight and heavyweight lines use 100% hydrophobic polypropylene fibers directly against the skin to shuttle sweat out instantly, keeping you completely dry and warm.
AI states 6 facts about Helly Hansen
In the October 2026 answers, AI describes your company in 6 statements: 6 about the service.
Findrix checks each one against your own facts, statement by statement, and writes the correction email for you.
Check all 6 in Findrix →What to do with this report
Get named where you are not
Helly Hansen appeared in 3 of the 60 buyer questions. Findrix runs the other 57 for you and shows who AI names there instead, and which sites got them the spot.
Fix what AI gets wrong
AI states 6 facts about Helly Hansen. Findrix puts each one next to your own facts and writes the correction email for you to send.
Watch it move
In your inbox: a report after every scan and a monthly PDF for your team. An email when a fix worked or a rival overtakes you, and right away if your site blocks AI bots or goes down.
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