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AI Rankings · safety equipment and workwear brands · Australia

Steel Blue, according to AI (October 2026)

steelblue.com

When a buyer in Australia asked ChatGPT, Gemini or Google AI Mode for safety equipment and workwear brands, Steel Blue came up in 32 of 180 answers. That puts it #5 of the 158 companies AI named in Australia.

In 25 of those 32 answers AI recommended it. In the other 7 it only mentioned it.

  • 60 buyer questions
  • 180 answers read
  • 3 engines

Where you stand

Your totals across all 3 engines first, then the same numbers engine by engine. Rank is your place among the companies that engine named in Australia. Mention rate is the share of that engine’s answers that name you. Recommendation rate is the share of your mentions where you are put forward as a recommendation, not just named. Average position is the place you take in an answer that names you, 1 means first. Questions you appear in is how many of the 60 buyer questions named you at least once.

EngineRankMention rateRecommendation rateAverage positionQuestions you appear in
All 3 engines#5of 15818%78%4.317 of 60
ChatGPT#8of 9117%70%4.610 of 60
Gemini#7of 10215%89%4.19 of 60
Google AI Mode#5of 8522%77%4.313 of 60

Google AI Mode names Steel Blue most often, Gemini least. Bisley Workwear leads on ChatGPT and Google AI Mode. KingGee leads on Gemini.

Named instead of you

The leader, the three named right above you, and you. Share of answers that name each one, overall and on each engine.

RankcompanyMention rateChatGPTGeminiGoogle AI Mode
1Bisley Workwear49 answers ahead of you45%45%43%47%
2KingGee40 answers ahead of you40%37%45%38%
3Hard Yakka38 answers ahead of you39%37%40%40%
4FXD21 answers ahead of you29%30%33%25%
5Steel Blueyou18%17%15%22%

FXD is 21 answers ahead of you, Syzmik 3 behind.

See, question by question, who took the spot →

In AI’s own words

How the engines described Steel Blue when they named it, word for word, from the October 2026 answers.

Steel Blue While they lean heavily toward premium boots, their lighter composite-toe range (such as the Steel Blue Argyle Zip Scuff Composite Boot ) utilizes specialized Trisole comfort technology …

While they lean heavily toward premium boots, their lighter composite-toe range (such as the Steel Blue Argyle Zip Scuff Composite Boot ) utilizes specialized Trisole comfort technology that absorbs major shock and mimics the cushioning of high-end athletic footwear.

Google AI Mode

The Steel Blue Adelaide Safety Runners feature innovative Trisole Comfort Technology and a lightweight build to cushion your feet and back during long warehouse shifts.

Gemini

AI states 37 facts about Steel Blue

In the October 2026 answers, AI describes your company in 37 statements: 32 about the service, 2 about prices, 2 about ownership and 1 about award.

Findrix checks each one against your own facts, statement by statement, and writes the correction email for you.

Check all 37 in Findrix →

What to do with this report

  1. Get named where you are not

    Steel Blue appeared in 17 of the 60 buyer questions. Findrix runs the other 43 for you and shows who AI names there instead, and which sites got them the spot.

  2. Fix what AI gets wrong

    AI states 37 facts about Steel Blue. Findrix puts each one next to your own facts and writes the correction email for you to send.

  3. Watch it move

    In your inbox: a report after every scan and a monthly PDF for your team. An email when a fix worked or a rival overtakes you, and right away if your site blocks AI bots or goes down.

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