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AI Rankings · tool and power equipment brands · Australia

Snap-on, according to AI (October 2026)

When a buyer in Australia asked ChatGPT, Gemini or Google AI Mode for tool and power equipment brands, Snap-on came up in 3 of 180 answers. That puts it #46 of the 161 companies AI named in Australia.

In 2 of those 3 answers AI recommended it. In the other one it only mentioned it.

  • 60 buyer questions
  • 180 answers read
  • 3 engines

Where you stand

Your totals across all 3 engines first, then the same numbers engine by engine. Rank is your place among the companies that engine named in Australia. Mention rate is the share of that engine’s answers that name you. Recommendation rate is the share of your mentions where you are put forward as a recommendation, not just named. Average position is the place you take in an answer that names you, 1 means first. Questions you appear in is how many of the 60 buyer questions named you at least once.

EngineRankMention rateRecommendation rateAverage positionQuestions you appear in
All 3 engines#46of 1612%67%4.33 of 60
ChatGPT0 of 60
Gemini#48of 1022%100%2.01 of 60
Google AI Mode#31of 863%50%5.52 of 60

Google AI Mode names Snap-on most often, Gemini least. Makita leads on all 3 engines.

Named instead of you

The leader, the three named right above you, and you. Share of answers that name each one, overall and on each engine.

RankcompanyMention rateChatGPTGeminiGoogle AI Mode
1Makita111 answers ahead of you63%63%65%62%
43Hafcolevel with you2%2%2%2%
44HNT Gordon & Co.level with you2%2%2%2%
45Skilsawlevel with you2%2%2%2%
46Snap-onyou2%2%3%

Skilsaw is level with you, Stabila level with you.

See, question by question, who took the spot →

In AI’s own words

How the engines described Snap-on when they named it, word for word, from the October 2026 answers.

Premium Automotive & Industrial Brands Snap-on / Blue-Point: Snap-on’s heavy-duty roll cabs and select workstation configurations feature integrated safety locking systems and robust design…

Gemini

Snap-on’s heavy-duty roll cabs and select workstation configurations feature integrated safety locking systems and robust design footprints engineered to resist tipping.

Gemini

Premium tool trucks and industrial suppliers in Australia universally back their high-end German or American-forged pliers and spanners (such as Knipex pliers or Snap-on wrenches) with an unconditional lifetime warranty against manufacturing defects.

Google AI Mode

AI states 2 facts about Snap-on

In the October 2026 answers, AI describes your company in 2 statements: 2 about the service.

Findrix checks each one against your own facts, statement by statement, and writes the correction email for you.

Check all 2 in Findrix →

What to do with this report

  1. Get named where you are not

    Snap-on appeared in 3 of the 60 buyer questions. Findrix runs the other 57 for you and shows who AI names there instead, and which sites got them the spot.

  2. Fix what AI gets wrong

    AI states 2 facts about Snap-on. Findrix puts each one next to your own facts and writes the correction email for you to send.

  3. Watch it move

    In your inbox: a report after every scan and a monthly PDF for your team. An email when a fix worked or a rival overtakes you, and right away if your site blocks AI bots or goes down.

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