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AI Rankings · banks and retail banking · Australia

Hume Bank, according to AI (October 2026)

humebank.com.au

When a buyer in Australia asked ChatGPT, Gemini or Google AI Mode for banks and retail banking, Hume Bank came up in 10 of 360 answers. That puts it #36 of the 140 companies AI named in Australia.

In 9 of those 10 answers AI recommended it. In the other one it only mentioned it.

  • 120 buyer questions
  • 360 answers read
  • 3 engines

Where you stand

Your totals across all 3 engines first, then the same numbers engine by engine. Rank is your place among the companies that engine named in Australia. Mention rate is the share of that engine’s answers that name you. Recommendation rate is the share of your mentions where you are put forward as a recommendation, not just named. Average position is the place you take in an answer that names you, 1 means first. Questions you appear in is how many of the 120 buyer questions named you at least once.

EngineRankMention rateRecommendation rateAverage positionQuestions you appear in
All 3 engines#36of 1403%90%10.06 of 120
ChatGPT#29of 984%80%11.25 of 120
Gemini#48of 1112%100%14.52 of 120
Google AI Mode#42of 943%100%5.03 of 120

ChatGPT names Hume Bank most often, Gemini least. Westpac leads on ChatGPT and Gemini. Commonwealth Bank leads on Google AI Mode.

Named instead of you

The leader, the three named right above you, and you. Share of answers that name each one, overall and on each engine.

RankcompanyMention rateChatGPTGeminiGoogle AI Mode
1Westpac215 answers ahead of you63%55%68%65%
33UniBank2 answers ahead of you3%3%4%3%
34Australian Military Bank1 answer ahead of you3%3%2%4%
35Firefighters Mutual Bank1 answer ahead of you3%2%3%4%
36Hume Bankyou3%4%2%3%

Firefighters Mutual Bank is 1 answer ahead of you, Judo Bank level with you.

See, question by question, who took the spot →

In AI’s own words

How the engines described Hume Bank when they named it, word for word, from the October 2026 answers.

…qualify Heritage Bank Gold Low Rate 11.80% $0 Strong no-fee option Hume Bank Value Visa 11.95% $0 Good no-fee alternative Westpac Low Rate Card 13.74% $59 Reasonable mainstream option NAB Low…

ChatGPT

Hume Bank Value Visa 11.95% $0

ChatGPT

Canstar identifies MOVE's 8.99% card as the lowest purchase rate in the market, while also highlighting Greater, Heritage, Hume, Teachers Mutual/UniBank and Westpac among the stronger low-cost options.

ChatGPT

AI states 10 facts about Hume Bank

In the October 2026 answers, AI describes your company in 10 statements: 4 about the service, 3 about prices, 2 about address and 1 about other things.

Findrix checks each one against your own facts, statement by statement, and writes the correction email for you.

Check all 10 in Findrix →

What to do with this report

  1. Get named where you are not

    Hume Bank appeared in 6 of the 120 buyer questions. Findrix runs the other 114 for you and shows who AI names there instead, and which sites got them the spot.

  2. Fix what AI gets wrong

    AI states 10 facts about Hume Bank. Findrix puts each one next to your own facts and writes the correction email for you to send.

  3. Watch it move

    In your inbox: a report after every scan and a monthly PDF for your team. An email when a fix worked or a rival overtakes you, and right away if your site blocks AI bots or goes down.

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