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AI Rankings · cookware, tableware and kitchenware brands · Australia

Le Creuset, according to AI (October 2026)

lecreuset.com.au

When a buyer in Australia asked ChatGPT, Gemini or Google AI Mode for cookware, tableware and kitchenware brands, Le Creuset came up in 34 of 180 answers. That puts it #4 of the 253 companies AI named in Australia.

In 31 of those 34 answers AI recommended it. In the other 3 it only mentioned it.

  • 60 buyer questions
  • 180 answers read
  • 3 engines

Where you stand

Your totals across all 3 engines first, then the same numbers engine by engine. Rank is your place among the companies that engine named in Australia. Mention rate is the share of that engine’s answers that name you. Recommendation rate is the share of your mentions where you are put forward as a recommendation, not just named. Average position is the place you take in an answer that names you, 1 means first. Questions you appear in is how many of the 60 buyer questions named you at least once.

EngineRankMention rateRecommendation rateAverage positionQuestions you appear in
All 3 engines#4of 25319%91%2.917 of 60
ChatGPT#3of 13922%Most recommended85%3.713 of 60
Gemini#4of 14217%90%2.410 of 60
Google AI Mode#4of 13018%100%2.411 of 60

ChatGPT names Le Creuset most often, Gemini least. Scanpan leads on ChatGPT and Google AI Mode. Essteele leads on Gemini.

Named instead of you

The leader, the three named right above you, and you. Share of answers that name each one, overall and on each engine.

RankcompanyMention rateChatGPTGeminiGoogle AI Mode
1Scanpan15 answers ahead of you27%37%22%23%
2Essteele9 answers ahead of you24%23%25%23%
3Solidteknics5 answers ahead of you22%20%22%23%
4Le Creusetyou19%22%17%18%

Solidteknics is 5 answers ahead of you, Tefal 15 behind.

See, question by question, who took the spot →

In AI’s own words

How the engines described Le Creuset when they named it, word for word, from the October 2026 answers.

The European Luxury Choice: Le Creuset 3-Ply Stainless Steel The Setup: Available in starter and multi-piece sets (such as 3-piece saucepan or larger cooksets)

Gemini

Le Creuset’s 3-ply range features a professional-grade aluminium core sandwiched between two layers of premium stainless steel, optimized explicitly for induction efficiency.

Gemini

Backed by a lifetime warranty, it’s a premium investment piece built to last generations.

Gemini

AI states 52 facts about Le Creuset

In the October 2026 answers, AI describes your company in 52 statements: 32 about the service, 13 about other things, 2 about history, 2 about prices, 1 about ownership, 1 about address and 1 about award.

Findrix checks each one against your own facts, statement by statement, and writes the correction email for you.

Check all 52 in Findrix →

Your “Top 3 in AI answers” badge

ChatGPT puts Le Creuset in its top 3 for Australia. That earns the badge for your website: it names the engine, links to the ranking and updates itself.

Findrix AI Rankings badge · Cookware, tableware and kitchenware brands in AustraliaFindrix AI Rankings badge · Cookware, tableware and kitchenware brands in AustraliaFindrix AI Rankings badge · Cookware, tableware and kitchenware brands in AustraliaFindrix AI Rankings badge · Cookware, tableware and kitchenware brands in Australia
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What to do with this report

  1. Get named where you are not

    Le Creuset appeared in 17 of the 60 buyer questions. Findrix runs the other 43 for you and shows who AI names there instead, and which sites got them the spot.

  2. Fix what AI gets wrong

    AI states 52 facts about Le Creuset. Findrix puts each one next to your own facts and writes the correction email for you to send.

  3. Watch it move

    In your inbox: a report after every scan and a monthly PDF for your team. An email when a fix worked or a rival overtakes you, and right away if your site blocks AI bots or goes down.

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