AI Rankings · pet insurance · Australia
Budget Direct, according to AI (October 2026)
When a buyer in Australia asked ChatGPT, Gemini or Google AI Mode for pet insurance, Budget Direct came up in 59 of 360 answers. That puts it #11 of the 67 companies AI named in Australia.
In 46 of those 59 answers AI recommended it. In the other 13 it only mentioned it.
- 120 buyer questions
- 360 answers read
- 3 engines
Where you stand
Your totals across all 3 engines first, then the same numbers engine by engine. Rank is your place among the companies that engine named in Australia. Mention rate is the share of that engine’s answers that name you. Recommendation rate is the share of your mentions where you are put forward as a recommendation, not just named. Average position is the place you take in an answer that names you, 1 means first. Questions you appear in is how many of the 120 buyer questions named you at least once.
| Engine | Rank | Mention rate | Recommendation rate | Average position | Questions you appear in |
|---|---|---|---|---|---|
| All 3 engines | #11of 67 | 16% | 78% | 4.2 | 39 of 120 |
 ChatGPT | #9of 60 | 18% | 73% | 4.3 | 22 of 120 |
 Gemini | #11of 51 | 14% | 88% | 4.5 | 17 of 120 |
 Google AI Mode | #10of 52 | 17% | 75% | 3.8 | 20 of 120 |
ChatGPT names Budget Direct most often, Gemini least. RSPCA Pet Insurance leads on Gemini and Google AI Mode. Pet Insurance Australia leads on ChatGPT.
Named instead of you
The leader, the three named right above you, and you. Share of answers that name each one, overall and on each engine.
| Rank | company | Mention rate | ChatGPT | Gemini | Google AI Mode |
|---|---|---|---|---|---|
| 1 | RSPCA Pet Insurance114 answers ahead of you | 48% | 37% | 50% | 58% |
| 8 | Petcover9 answers ahead of you | 19% | 25% | 18% | 13% |
| 9 | Woolworths7 answers ahead of you | 18% | 4% | 22% | 29% |
| 10 | PetSure2 answers ahead of you | 17% | 13% | 20% | 18% |
| 11 | Budget Directyou | 16% | 18% | 14% | 17% |
PetSure is 2 answers ahead of you, Petinsurance.com.au 9 behind.
See, question by question, who took the spot →In AI’s own words
How the engines described Budget Direct when they named it, word for word, from the October 2026 answers.
The Budget Direct Essential Cover is a budget-friendly option designed to handle essential accident and illness needs without breaking the bank
The Budget Direct Essential Cover is a budget-friendly option designed to handle essential accident and illness needs without breaking the bank.
Budget Direct Essential Often among the cheapest comprehensive policies Accident + illness, 80%, $12k annual limit My pick for tight budgets
AI states 65 facts about Budget Direct
In the October 2026 answers, AI describes your company in 65 statements: 31 about the service, 11 about other things, 11 about prices, 11 about award and 1 about ownership.
Findrix checks each one against your own facts, statement by statement, and writes the correction email for you.
Check all 65 in Findrix →What to do with this report
Get named where you are not
Budget Direct appeared in 39 of the 120 buyer questions. Findrix runs the other 81 for you and shows who AI names there instead, and which sites got them the spot.
Fix what AI gets wrong
AI states 65 facts about Budget Direct. Findrix puts each one next to your own facts and writes the correction email for you to send.
Watch it move
In your inbox: a report after every scan and a monthly PDF for your team. An email when a fix worked or a rival overtakes you, and right away if your site blocks AI bots or goes down.
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